PROGETTO823

Milan Design Week Mobility Meets Lifestyle
Sector
Automotive
Location
Milan Italy
Year
2020-2022
Client
Hyundai Transys
Lineapelle
Work
Project Curation
Project Management
Project Execution
Sustainability & Innovation Project
Milan Design Week
Shift to Regenerative Mobility is a visionary collaboration between
Hyundai Transys, a leading global Korean manufacturer of automotive components, and Lineapelle, one of the most prestigious international trade shows dedicated to leather and innovative materials. This groundbreaking initiative brings together advanced industrial design and sustainable craftsmanship to explore new paradigms in mobility, materials, and environmental responsibility.
Unveiled during Milan Design Week in June 2022 at Spazio Lineapelle, the project served as a dynamic platform to reimagine the future of mobility through the lens of sustainability and material innovation. The showcase featured a curated installation that highlighted experimental approaches to design, integrating cutting-edge automotive technology with eco-conscious leather and alternative bio-based materials.



Hyundai Transys, in collaboration with Hongik University and Italy’s Lineapelle, presents an innovative lifestyle design.
This cross-disciplinary project brings together automotive technology, fashion, and product design to create fashion-forward accessories and lifestyle goods, demonstrating how regenerative thinking can drive the future of mobility and conscious living.
#Regenerative Materials
#Innovative Craftsmanship
#Global Collaboration

